Do Penny Auctions Really Make Cents?

We have all seen them. Those auctions that have aWell, you can include affiliate links for other products,
Buy It Now price of a penny for an eBook, wallpaper,you can include links back to your website(s) for other
screen saver, or some other digital product. So what'shigher priced products or services. You can even sell
the deal? Why would anyone waste their time, money,the "resell" rights to the product they just purchase in
and energy creating auction listings for a penny?that very product.
Heck they are losing money (even if they do the "clickSo if you sell a penny book, lose twenty or thirty cents
here to get automatically pre-approved" button trick)on the fees, but then make $20 or $30 selling a
on every sale. You can't even make a profit byproduct referenced in the book, you come out way a
increasing the volume. It a losing deal right?head.
Well, maybe not...This is not the only benefit.
If you look at just the price versus cost, yes, it's a loser.You can also use them to increase your mailing list.
But there could be more to it.You can capture their email address when they
I won't talk about the feedback aspect that can bedownload your product, or you can give them an
gained from these cheap auctions, as in many casesopportunity to join your list from within the product they
this is a violation of eBay's policies. So, if you are onlyjust purchased. Once they are added to your list you
planning penny auctions for feedback, I wouldn't wastecan notify of your other non-penny listings or other
my time. But there are a couple of real good reasonsnon-eBay offers you may have.
to list these items.Just be sure you give them the option to opt-out and
First is the product itself. You can make additionalhonor any requests to do so.
money from the product you are selling in your auction.So in some cases you can see losing money on an
Like what?auction can be a winning idea.