| It's been said that "success is all in the timing", and | | | | ended when most of my potential customers were |
| that's true of eBay auction postings as well! You can | | | | asleep, and I found the results were not as good as |
| actually improve your item's final sale price by up to | | | | the auctions that ended during daylight hours. |
| 10% by having the auction end at the right time, and | | | | If you ship worldwide or sell an electronically delivered |
| cost yourself money by having it end at the wrong | | | | item such as an ebook, you may not think the ending |
| time. | | | | time is of real importance. This is not the case! A |
| So what times are "right" and "wrong"? Part of it is | | | | recent study by the University of Pennsylvania |
| simply applying common sense. If you're selling a | | | | revealed that almost one-third of eBay auctions end |
| physical item (as opposed to an ebook or something | | | | between 5 and 9 PM Eastern Standard Time, and |
| delivered electronically), you may choose to ship only | | | | auctions that ended in this time period were almost |
| to buyers in your country. If that's the case, don't end | | | | 10% less likely to end in a sale due to the increased |
| your auction at 2 AM in your local time. Just because | | | | competition. One article called this "eBay happy hour", |
| you're up at that time doesn't mean that everyone | | | | but it's an "unhappy hour" to those of us selling on |
| else is! | | | | eBay. |
| Some eBay sellers take this approach thinking that | | | | By choosing the right item and the right time to sell on |
| people will bid high to avoid losing an auction that ends | | | | eBay, you're opening up a world of possibilities for your |
| in the wee hours of the morning. Personally, I've found | | | | future and your family, and I'm here to help you do just |
| myself not bidding on auctions that ended at such a | | | | that. See you tomorrow with another exclusive eBay |
| time, thinking that someone will come in at the last | | | | auction home business tutorial! |
| second and outbid me. I've tried using auctions that | | | | |