Fundraising Auctions Are a Winning Proposition

A fundraising auction is a great way for your charity orAuction'. In such an auction, dates with willing singles
organization to get exposure about your great workare auctioned off to the highest bidder. This makes for
while also raising money. Auctions can be quite fun anda fun social event that can be quite profitable. Beware,
silly or more serious affairs. You can take a variety ofhowever, that some people will be turned off by such
approaches in designing your auction and decidingevents, particularly if there is not a natural connection
what to auction off.to the charity being supported.
Auction IdeasOnline auctions are growing in popularity. These are
For a simple auction, you can approach localsimilar to silent auctions, however all the items are
businesses and individuals and ask them to makephotographed and shown on a website. Participants
donations. You can have a variety of items to appealsee pictures and descriptions and are given a limited
to a wide variety of people, or you can have atime frame in which to bid on the items. The website
specific theme that will appeal to your target donors.gets updated periodically so visitors can see the
Experiences can make great auction items. A hotelcurrent high bid. As long as you have someone with
might donate a romantic weekend getaway; athe right technical skills and good publicity, this can be
colleague with a boat might donate a fishing trip; theanother great fundraising event.
local yoga studio might donate a class or two; aRegardless of what type of auction you choose, you
talented cook can donate a dinner for two, with thewill need to be organized. For live auctions, having a
menu chosen by the winning bidder. Businesses andgood auctioneer is critical. You want someone who
individuals can also donate new or gently used goodsconnects with your crowd, piquing their interest and
for people to bid on.rallying bidding wars to ensure each item draws the
Tying an auction into an already-planned event canhighest bid possible. This can be a professional
make for a relatively easy fundraiser. For instance, ifauctioneer (who may donate his or her time to the
your company has an annual holiday gathering,cause), or just a highly energetic employee or
consider having a silent auction at the event. Seekvolunteer. For online or silent auctions, publicity is critical.
donations from your colleagues and local businesses,Since you don't have an auctioneer talking up each
with all the proceeds going to a select charity oritem, you need someone to remind your audience that
charities. Set-up can be as simple as a table with bidthe event is happening and rallying interest. Make sure
sheets. Something similar works well at professionalyou publicize not just the auction, but the charity that
conferences and can be a great part of a gala night.you are raising funds for. Find ways to appeal to your
Many such events are put on by non-profitdonors to encourage connections to your charity
organizations and can be a great fundraiser for thebeyond a one-time auction purchase. Have your
organization.auctioneer mention the good work of your charity,
If you want to have a bigger, more formal event,have posters, brochures, and other materials available,
consider having an auction night. You can have aor even bring in a speaker or two to discuss what the
dinner or dessert party with people speaking aboutcharity has done for them. Finally, make sure you have
your cause and why it should be supported. Adding anfun, interesting items that will appeal to your audience
auction will infuse an element of fun to the event andand open their hearts and pocketbooks for a good
allow you to raise more money for a worthy cause.cause. Your favorite charity will thank you for your
Another fun idea is a 'Bachelor (or Bachelorette)efforts!